By Elizabeth Sloane | Business Development Department Over the years, I have worked with and consulted for startups of various stages, from bootstrapped ideation to post Series A. In my position, I’ve observed a common pattern of startup marketing mistakes perpetrated by otherwise brilliant people, which has left me perplexed. At the same time, we…

By Elizabeth Sloane | Business Facilitation Services Brand Jamaica has been known for its music, sports, ganja, rum, beer, beaches, rivers, and people but never has it been known for business globally as it is today. Last Wednesday Prime Minister Andrew Holness said at the Jamaica Special Economic Zone Authority official opening “ Jamaica is…